Committed to communicating everything CBD related.

Client / Arima
  • Deliverables /
  • + Brand Strategy
  • + Brand Creation
  • + Brand Development
  • + Packaging Design

The explosion of brands offering CBD based products has led to a cluttered market. Arima had a clear goal of taking their range of products to an older demographic. They picked BuxtonThreeTwo to create a brand that would cut through the clutter with messaging and an identity that clearly communicated the benefits to a market who may at first be nervous of trying the products.

Our starting point was to focus on the individual and their journey into the use of CBD products and we created an identity that was easily digestible, aesthetically soothing and clear in its education.